Beca News

News & insights about BECA’s initiatives, leadership, and our member’s industry impact.

BECA spotlight

A promotional graphic for the "What's Your Story?" podcast, featuring Jerri DeVard and titled "The Journey to the Hall of Fame" with host Matt Story.

What’s Your Story? The Journey to the Hall of Fame with Jerri DeVard

What’s Your Story Podcast|July 11, 2024

BECA not only helps companies cultivate a new more representative generation of executives, it recruits the C-suite itself to create opportunity, access and equality by sharing experience with rising Black marketers.

A diverse group of individuals posing together in front of a blue wall with the text "The IPG Common Ground at the Carlton," smiling at an indoor event.

BECA announces launch of BECA Gems during Cannes Festival

South Bay Examiner|June 21, 2024

Jerri DeVard, Founder of the BECA, describes the “BECA Playbook.”

BECA in the News